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DIPLOMA IN FASHION MARKETING

Code : KPT/JPT (N/0415/4/0055) MQA/PA18761 10/30
2.5 years
Duration
MQA Accreditation
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Overview

Love fashion and dream of working with top brands? This programme blends fashion creativity, business strategy, and digital marketing skills into one exciting learning journey.

You won’t just study fashion, you’ll experience it. Through real projects, hands-on activities, and industry-focused assignments, you’ll develop practical skills that employers truly value.

Graduate ready to shine in careers such as fashion retail, marketing, brand management and digital promotion in the fast paced fashion industry.

Your style. Your strategy. Your future in fashion starts here.

Programme Structure

YEAR 1 YEAR 2 YEAR 3
Penghayatan Etika dan Peradaban Kursus Integriti Anti Rasuah Consumer Behaviour Industrial Training
Bahasa Melayu Komunikasi 1 Introduction to Advertising
Fundamentals of Management Digital Business
Fundamentals of Economics Fashion Promotion
Comunicative English Portfolio Development
Co - Curricular Project Web Publishing
Essential of Modern Age Digital Skills Photography
Principles of Marketing Final Project
Organization Beahaviour Marketing Research
Business Communication Introduction to International Business
Fundamentals of Entreperneurship Fashion Retailing
Human Resource Management Marketing Management
Digital Marketing
Qualitative and Creative Thinking
Bahasa Kebangsaan A
Fundamental of Accounting and Finance

ENTRY REQUIREMENTS

Qualifications Requirements
STPM Pass with Grade C in any subject(2.0)
SPM 3 credits in any subject
STAM Minimum of grade Maqbul
SKM Level 3 any related field
CERTIFICATE Level 3 (MQF) in the related field
ADDITIONAL REQUIREMENT NA
*5.0 in IELTS requirement for International Students

Career Opportunities

Fashion Marketing Executive
Fashion Merchandiser
Fashion Designer (with marketing focus)
Retail Fashion Associate / Fashion Advisor
Content Creator / Social Media Executive
Fashion Buyer
Visual Merchandiser
Public Relations (PR) Executive
E - commerce Fashion Executive

ADVANTAGES OF MAIC

High Quality Curriculum

The Diploma in Fashion Marketing is designed in consultation with our partners and a panel of industry experts, providing students with the knowledge and skills highly desirable by employers.

International Faculty

With lecturers and students from 56 different nationalities, the Diploma in Fashion Marketing student gain a rich appreciation of different cultures and values.

Internship with Industry Partners

Students of the Diploma in Fashion Marketing gain work experience as part of their programme. This invaluable experience give our students an edge in employment and help them make good contacts within the industry.

Affordable Fees

Tuition fees for the Diploma in Fashion Marketing are kept at an affordable level, to ensure there are little barriers to a good quality education.

Flexible Enrolment Dates

The Diploma in Fashion Marketing takes students on a rolling semester basis, allowing for greater flexibility.

Recognition

The Diploma in Fashion Marketing is approved and accredited by the Malaysian Qualifications Agency and the Ministry of Higher Education, Malaysia.